The new Google Core Update from Google has made such a fuss this month. And if that wasn't enough, the very next update is coming our way next
What is “Google-MUM” and why does it facilitate future Google inqueries?
At the 2021 developer fair, Google presented future-oriented new features and functions that should make Google search easier for everyone. We know
YouTube Shorts Beta now in Germany
In addition to Instagram, which launched Reels in more than 50 countries in August 2020 and thus established a competitor to TikTok, YouTube Shorts
SEO Share of Voice (SOV)
Admittedly: A few weeks ago I really noticed the term "Share of Voice" for the first time and dealt with it. And that's because we received a request
How Google plays out search results and applies ranking signals
Have you always wondered how Google goes about displaying its search results? How many steps there are between user input and the web results actually
Google News: 2022 Google wants to stop cookie tracking
Among advertisers, it's probably THE news: Google wants to stop its cookie tracking in 2022. Advertising will then be targeted exclusively with the
iOS 14.5: Tracking transparency in planning according to Apple
The long wait is over: After a long delay, Apple promises that tracking via opt-in will be implemented soon. All apps that do not respect this are
Google update completely rolled out in February: Passage ranking in the U.S.
For some, it was noticeable: a supposed Google update brought new momentum to search results pages. Now the volatility in the search results is
Google Search Console News: Under “Discover” you can now find data about Chrome
In their blog Google announced this week a new feature of the Google Search Console: Users can now view Google Chrome data under the "Discover"