Google launched the new advertising format "Swirl" for display ads this year, making three-dimensional advertising possible for the first time
Mobile First index: Only from March 2021 for all websites
Update on the Mobile First Index: FromSeptember 2020 March 2021, it will get serious for websites that are not yet mobile-ready.From then on, Google
Shoploop: Google’s new experiment
Google is experimenting once again: It's about the video shopping platform Shoploop, where products can be discovered, rated and purchased.The app is
YouTube advertising even more frequent from 27.07.2020
A change has crept into the YouTube help pages that channel operators should take a closer look at. Specifically, it's about commercial breaks in long
User Experience or: Core Web Vitals
That websites should be user-friendly is nothing new. Fantastic user experience has long been counted as THE most important website metric, and we all
Business solutions, analyze competitors and discover opportunities
Not long ago we got the great opportunity to write a blog post for SEMrush, one of the biggest online marketing tool providers.Of course, we didn't
Hello Performance celebrates birthday
It's been a year since a whole lot of paperwork had to be done to make Hello Performance possible. It all started with an idea in my head and then
Attention: Users must actively agree to cookies for advertising purposes
In the past, many website operators have displayed a simple cookie banner in the footer. In many cases, there was only a note that you agree to
Google Shopping becomes free again?
For a few days now, this news has been spreading like wildfire: "Google Shopping will be free for everyone". The trigger was a postby Bill Ready