This type of linking, links mainly to the sub-pages of a website. So-called “surface” links often link only to the upper levels, similar to the level of a home page. The deep link is primarily intended to lead users to more in-depth content on the page.
So what exactly does deep linking mean?
In this sense, it refers to a direct, deeper link to content, without users having to “click through”. A Backlink can also correspond to a deep link. This is especially important in Search Engine Optimization. A website should also always have deep links as backlinks, instead of many superficial start page links.
Deep links primarily help in customer acquisition, but also offer enormous added value for the webmaster when operating his website. The deeper the links to useful content, the more likely users are to convert.
Thematically relevant sub-pages: