We present the news updates from the various social networks from February 2023. From AI-driven campaign performance to new monetization options
Who is Hello Performance?
What we as an agency understand by Performance Marketing and how we help you with your online business, you can find out in our image film.
We have successfully passed exams in the following areas:
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We help develop and implement your digital strategy
Based on your goals, we analyze the existing channels and transform the best strategy for you into a performance concept.
Performance Marketing vs. Online Marketing
The performance marketing concept differs significantly from classic online marketing measures. The big difference is in the name: “Performance” marketing is performance-oriented and aims to implement maximum efficient marketing measures and avoid wastage.
The performance marketing services are:
- – Definition of the objectives (KPIs)
- – Modulability of marketing channels (SEO, SEA, email, etc.)
- – Monitoring and controlling (analysis tools, e.g. Google Analytics)
- – Optimization
Performance marketing differs from online marketing, therefore, in that the success of all measures and channels is measured, evaluated and assessed and continuously optimized. The principle is: What we do not measure, we can not optimize.
Performance Marketing News
ChatGPT: Morals & Ethics
Everywhere we read and hear about ChatGPT right now. It is virtually impossible to avoid this topic. We describe it with words like "new",
Instagram in 2022
At the very beginning, Instagram was a platform where you could share and see posts (mostly pictures) in chronological order – meaning at the top of