Negative keywords for a positive effect? It is a truly humbling moment when you realise that not everyone has a use for the product you put your
Who is Hello Performance?
What we as an agency understand by Performance Marketing and how we help you with your online business, you can find out in our image film.
We have successfully passed exams in the following areas:
Ready to boost your online performance?
Take the first step: get in touch and get started right away.
We help develop and implement your digital strategy
Based on your goals, we analyze the existing channels and transform the best strategy for you into a performance concept.
Consulting & Workshop
Project-accompanying or on site with basic and professional knowledge with invidual trainings.
Audience targeting in social media channels and sustainable engagement building.
Conversion Rate Optimization
A/B testing and usability analysis to increase conversion rates.
Performance Marketing vs. Online Marketing
The performance marketing concept differs significantly from classic online marketing measures. The big difference is in the name: “Performance” marketing is performance-oriented and aims to implement maximum efficient marketing measures and avoid wastage.
The performance marketing services are:
- – Definition of the objectives (KPIs)
- – Modulability of marketing channels (SEO, SEA, email, etc.)
- – Monitoring and controlling (analysis tools, e.g. Google Analytics)
- – Optimization
Performance marketing differs from online marketing, therefore, in that the success of all measures and channels is measured, evaluated and assessed and continuously optimized. The principle is: What we do not measure, we can not optimize.
Performance Marketing News
At the end of Q3 2022, Google will automatically transform all Smart Shopping and all local campaigns into Pmax campaigns. As early as April,
Google has announced that from 01 July 2023 no new data will be processed in the standard properties. What does this mean for your website and what