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Hello Performance GmbH – Performance Online Marketing bei Frankfurt

Hello Performance GmbH - Performance Online Marketing bei Frankfurt

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InURL Query

Page Experience will be a desktop ranking factor from February 2022.

As a Google search operator, the InURL query is part of the so-called site query. Here, certain keywords can be found within a URL.

What is an InURL query?

For Google as a search engine, there are various search operators that can be used to specify an entry in the search slot from the beginning. So with this search operator, especially the InURL query, not the document or website with the keyword is displayed, but only the URL that contains this keyword.

How does the inURL query work?

To start an inURL query, an “inurl:” must be prefixed in the search engine’s search slot. The search engine will then only display pages with the searched keyword in the URL in the search results. A combination of several search operators is also possible in this context. For example, the inURL query can be combined with the site query to search a specific page for subpages that contain the searched keyword in the URL. No space is inserted between the search operator and the domain or the keyword.

An example may look like this:

Site:hello-performance.com inurl:Searchengineoptimization

With the site query, the search is limited to the hello-performance.com website and all URLs containing the keyword search engine optimization are searched for.

In a query where multiple keywords are to be searched, it is important that these are enclosed in quotation marks.

The relevance for search engine optimization lies with speaking URLs. To use the search operators, it is especially important that no dynamically generated URLs are used, but static, speaking URLs.

Thematically relevant sub-pages:

  • Information architecture
  • iFrames
  • Google Search Console
Still have questions or get started right away?

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Hello Performance GmbH -
Performance Marketing Agency near Frankfurt

Dreihäusergasse 12
60433 Frankfurt

+49 151 4242 9247
+49 176 416 2000

start@hello-performance.de

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