Domain Authority describes the relevance of a particular website for its specific field or an industry. It also calculates the probability of achieving good rankings.
The calculation of the Domain Authority also includes, among other things, the Domain Trust, the number or the high quality of the backlinks and their content. The age of the website can also play a role here.
Overview: Factors for good domain authority
- Relevance of the website: One of the most important factors contributing to a website’s Domain Authority is its relevance. For a website to have high domain authority, it must be relevant to its niche or industry.
- Domain Trust: Domain Trust is another important factor that contributes to the Domain Authority of a website. This is a key figure to calculate the trustworthiness of a website. Google probably bases this on the quality of content and links. However, there is no uniform calculation method.
- Quality of Backlinks: Backlinks are links from other websites that point to your own website. The more high-quality backlinks point to your own website, the higher the Domain Authority.
However, as is often the case, Google does not let website owners know in detail what is taken into account when determining Domain Authority. The factors listed above are assumptions based on observations.
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