As 2023 draws to a close, we would like to take this opportunity to thank our customers and the fantastic contacts behind them once again. As always,
About Marco Mayer
Is XING dead for companies?
Why XING will have hardly any user activity by 2025 compared to LinkedIn The dynamic development of social networks and professional platforms has
Speculation Around a Possible Google Core Update in July 2023
The topic of "Google Update" consistently sparks exciting discussions and speculations within the SEO community. Currently, the main subject of these
Google announces new gBraid parameter
Improved iOS14.5+ conversions measurement through gBraid for ad campaigns Right up front, the new parameter will go live at the end of June 2023.
Google Ads: More and more control by Google – curse or blessing?
Conversion measurement without cookies
If more and more users use your right to refuse cookies, then this is sometimes strongly reflected in visitor numbers and conversions. What is good
Google Analytics Update – Machine Learning and Smart Insights
Google Analytics is one of the most used tools in the field of web tracking. Millions of companies already use the tool for their data analysis. The
TikTok Marketing – App now already with 100 million active users in Europe
In September 2020, TikTok published user figures for Europe for the first time, and they are astonishing. Of the 800 million users worldwide, over 100
Google launches new interactive tool on Think with Google on changing shopping behavior
Since consumers are changing their purchasing behavior very significantly in some areas due to the current situation, it is important to identify at
